Week 3

 Write a short essay of about 400 words on the ‘subject-matter’ below stated.

What is theatre? How do you think theatre, as a media form, communicates messages to its audience?

      The concept of a theater as a specific architectural construct has been around since the time of the ancient Greeks. The Greek root of theater means “a place for viewing” and the oldest attributed usage of the word originally referred to a physical, architectural structure in which performance or presentation could take place. “A place constructed in the open air, for viewing dramatic plays or other spectacles.”

      Theater is a kind of interaction between performance and audiences in a sharing physical space. This interaction is the performances or actors pretend that the interaction is something other than what is actually is, while the audience are aware of this pretense.

      Theater is a monologues performance, which means when performances are facing the audience, but they are not talking to them. Theater performance set an emotion into each character. Each of them must be good in expressing the emotion as these emotions needs to be felt by the audience. For an example, if the play is about romance ,then the actors shouldn't present funny action else it will change the play into a comedy. This is importance as if the actor does not have the talent to act his character out well, the main message of the lay might be interpreters wrongly by the audience.

      The success of a theater is not only through the role of the characters, it is also importance in sensory stimulation such as the setting of light, sound, and visual effect. These would all aid in capturing the attention of the audience. For an example, the combination of body language through music instrument such as a dance dressing up with costumes in a fantasy stage will grape the heart of the audience.

      Theater become a good media form for having storytelling to recall the facts by manipulate the changes of emotion and their deep thoughts. Some people view theatre as art-message since some part of the performance using symbol to inspire imagination.

      Theater is not film. Theater is not television. “What works on a stage doesn’t work (or doesn’t work the same way) anywhere else”. When the television and film were developed as more effective mediums than theater for the presentation of realism, theater practitioners simply shifted their focus to the symbolic and the metaphorical. As an older medium, the way theater avoids obsolescence is through adaptation and reinvention of itself and its message.

Reference:

http://csmt.uchicago.edu/glossary2004/theater.htm

http://www.jstor.org/discover/10.2307/4622191?uid=3738672&uid=2&uid=4&sid=21101704639387

Week 2 Task 2

                Social group is a group of people being  characterizes by age, culture, language, religion, etc. Different media is used by different group such as kids, teenagers, adults, and elderly.

Kids

Television nowadays is availed in every household. Young kid generally heavily use on this media since it provide moving images and sound that easy to understand by everyone. There are also multiple channel to be choose , either they can watch cartoon movie or teaching lesson channel. The uses of this media can improve the relationship of a family when parent watch movie with their children. Kids also read a lot of books. they enjoy reading with books that full of graphic, colors and tales.

Teenagers  

Music  are very popular within this social group. They listen to difference types of music and song until some might become crazy with pop stars. It is comment that teenagers carrying a  mp3 or mp4 anywhere. Besides that, they are given lots of opportunity in using electronic media such as internet and  mobile. A mobile phone is also a need for teenagers. It has been a hobby to use phone to communicate with friends. Not by speaking communication but texting hundreds of message per day. While internet is wide use for social network such as Blogger, Facebook , Twitter and etc.

Adults

This social group variety of media in their workplace and daily life. They use press media such as newspaper, magazine to obtain latest information. At the same time, they get in touch with the digital media such as internet and Smartphone. Its bring convenient in their life as well as their work to increase the company profits.

Elderly

This social group is vary use on technology. They more preferring traditional  media such as newspaper, books, and so on. Most of them dislike using modern technology because it is too complex to them to use. However, there are still some modern technology media is acceptable for them such as fixed phone and television because these two media is invented for decades.

                As a result, same media could be used by many social group, but the functional and usage being used are different for everyone.

Week 2 MEDIA FORM

TASK１：Get photograph at least 10 different media forms, and describe them. Make sure you note your reference if you get the photographs from.

Electronic Media

Electronic media is the kind of media which requires the user to utilize an electric connection to access it. It is also known as 'Broadcast Media'. It includes television, radio, and new-age media like Internet, computers, telephones, etc.

1.Radio

Radio is often described as the "captive electronic medium" because it reaches people while they are doing other things - in their cars, on the way to and from work, in their homes and offices, even while they exercise with a Walkman.

Advertising on the radio with catchy jingles and phrases is a tried and tested means of communication.

Reference: http://legacy.kctcs.edu/newspublications/stylebook/mediatypes.htm

2.Television

Television is different from all other media in that it demands visual presentation of your message. Television appeals both the auditory and visual senses, and hence is an important communication device as it beholds the attention of the audience. This category also includes electronic media like movies, CDs and DVDs as well as the electronic gadgets.

Reference: http://legacy.kctcs.edu/newspublications/stylebook/mediatypes.htm

Print Media

Print media encompasses mass communication through printed material. It includes newspapers, magazines, booklets and brochures, house magazines, periodicals or newsletters, direct mailers, handbills or flyers, billboards, press releases, and books.

3.Magazines

Magazines are another type of popular culture print media. Magazines like TIME and Reader's Digest include information which is all-pervasive. Many magazines have editorial calendars, which provide information about special issues or features planned for the year.

Reference: http://legacy.kctcs.edu/newspublications/stylebook/mediatypes.htm

4.Newspapers

A newspaper carries all kinds of communication related to a variety of topics like politics, socialism, current affairs, entertainment, finance, stocks, etc. Apart from this, it also includes topics which are in lighter vein like cartoons, crosswords, Sudoku, movie reviews, book reviews, puzzles, crosswords, etc.

Reference: http://www.buzzle.com/articles/different-types-of-mass-media.html

5.Booklets and Brochures

Booklets and brochures are a part of the promotional literature of a product, or an organization. There are two types of booklets and brochures.

Reference: http://www.buzzle.com/articles/different-types-of-mass-media.html

New Age Media

With the advent of Internet, we are now enjoying the benefits of high technology mass media. Mobile phones, computers, and Internet are often referred to as the new-age media. Internet has opened up several new opportunities for mass communication which include e-mail, websites, podcasts, e-forums, e-books, blogging, Internet TV, and many others which are booming today.

6.Mobile Phones

Mobile phones have become a boon to mankind. It has made communication possible at anytime, and from anywhere. Nowadays, a smart device like a mobile phone is not only used for interaction, but also for other technical utilities like operating pumps from remote locations, etc. Today, we can stay in touch with the whole world via Internet on our mobile phones.

Reference: http://www.buzzle.com/articles/different-types-of-mass-media.html

7.Internet

This is the most important device of the new age media. The discovery of Internet can be called the biggest invention in mass media. It has become one of the core means of mass communication. We cannot think of leading our lives without it.

Reference: http://www.buzzle.com/articles/different-types-of-mass-media.html

8. Film

'Film' encompasses motion pictures as individual projects, as well as the field in general. The name comes from the photographic film also called filmstock, historically the primary medium for recording and displaying motion pictures. Many other terms exist—motion pictures or just pictures, the silver screen, photoplays, the cinema, picture shows, flicks—and commonlymovies

 Reference: http://en.wikipedia.org/wiki/Mass_media

9.Outdoor media

Outdoor media (also well known as Out-of-home media,place-based media)is a form of mass media which comprises billboards, signs, placards placed inside and outside of commercial buildings/objects like shops/buses, flying billboards (signs in tow of airplanes), blimps, and skywriting, product placements in movies, aerial advertising, eletronic kiosks, ads in elevators, banner displays on ATMs, sidewalk chalk messages, etc. Many commercial advertisers use this form of mass media when advertising in sports stadiums.

 Reference: en.wikipedia.org/wiki/Mass_media

10.Primitive Media

The work of human hands has primitive charm. Primitive media bear the marks of the human touch. A child's scribblings on the wall; a maiden's kolam before every home on the street; a sand artist's sculpture on the sea shore. Primitive media, unlike mainstream media, have no implicit or explicit agenda. They may paint, sketch or write.

Reference: http://www.angelfire.com/nd/nirmaldasan/editorials/february2007.html

Week 1 : Definitions

Cross-disciplinary adjective

Merriam Webster: 
of, relating to, or involving two or more disciplines. 

Giarts:
considering multiple disciplines when planning for and delivering instruction so that the learner understands concepts from multiple perspectives and makes natural connections between disciplines.

Wikipedia:
knowledge that explains aspects of one discipline in terms of another. Common examples of cross-disciplinary approaches are studies of the physics of music or the politics of literature. 

Inter-disciplinary adjective

Dictionary.com :

 1. Combining or involving two or more academic disciplines or fields of study: The economics and history departments are offering an interdisciplinary seminar on Asia.

2. Combining or involving two or more professions, technologies, departments, or the like, as in business or industry.

Wikipedia: 
new knowledge extensions that exist between or beyond existing academic disciplines or professions. The new knowledge may be claimed by members of none, one, both, or an emerging new academic discipline or profession. 

Trans-disciplinary adjective

Dictionary.com :
pertaining to or involving more than one discipline

answer : 
Describing a study which runs across traditional subject boundaries such as arts and science. Geography is often portrayed as a transdisciplinary subject since it has been concerned with the interplay between environment and humans, but many geographers argue that, with increasing specialization, the gulf between physical and human geographers has become very wide.

Wikipedia: 
connotes a research strategy that crosses many disciplinary boundaries to create a holistic approach. It applies to research efforts focused on problems that cross the boundaries of two or more disciplines, such as research on effective information systems for biomedical research (see bioinformatics), and can refer to concepts or methods that were originally developed by one discipline, but are now used by several others, such as ethnography, a field research method originally developed in anthropology but now widely used by other disciplines.

Qualitative Research

Wikipedia: 
a method of inquiry employed in many different academic disciplines, traditionally in the social sciences, but also in market research and further contexts. 

Okstate : 
a generic term for investigative methodologies described as ethnographic, naturalistic, anthropological, field, or participant observer research. It emphasizes the importance of looking at variables in the natural setting in which they are found.

Enthnographic Studies/ Research 

The free dictionary: 
Methods of qualitative research developed by anthropologists, in which the researcher attends to and inter-prets communication while participating in the research context.

Slides share: 
A qualitative approach that studies the cultural patterns and perspectives of participants in their natural settings.

eHow: 
Ethnography means "portrait of a people." This social science research method, closely associated with the fields of anthropology and sociology, though not exclusive to them, provides a detailed description of a culture from the viewpoint of a researcher who brings both inside and outside perspectives.

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